Our Experience
Leaders Who Love Our Work
Why RedBlackBlue?
We could talk about the quality of our work, our 20+ years of marketing and content experience, or the fact that we don’t charge astronomical rates for exceptional work. But our USP is simple: we love what we do. We’re a two-(wo)man band passionate about bringing new and exciting ideas to life—whether it’s a long-term project supporting your internal teams or a temporary engagement to help you build internal capability.
Focussed approach
We work with a select number of clients to give your brand the attention it deserves while cutting your costs by up to 50%.
Old School (But Knows the Tools)
We compliment nuanced human intelligence with the speed of AI to give you content powered by real insight, crafted by people, and sharpened by smart tools — so you pay less, and get more.
A helping hand
We act as a seamless extension of your team, ensuring you never have to do the heavy lifting.
Our Solutions
Thought Leadership
Use strategic content to communicate your organisation’s value. Strengthen your leadership’s presence through personal branding that’s as authentic as it is inspiring.
SHOWCASE IMPACT
Your organisation's work deserves to be seen and remembered. Think: insightful articles, in-depth research, captivating newsletters, and masterful Annual Reports. With every piece, build your credibility, showcase your expertise, and lead the conversation in your field.
HUMANISE LEADERSHIP
We are wired to connect with people—not polished logos or corporate jargon. We help you shape your unique story, as a leader, into a personal brand that’s rooted in who you are, not just what you've done. Because the more real you are, the more people lean in, and stay.
Content Squad Setup and Skills Enhancement
Build a skilled in-house team with our hiring support, training, and mentorship. Or upskill your current team to craft impactful, aligned content—retain talent, reduce TATs, and collaborate better.
Narrative Craftsmanship & Copy Precision
From compelling brand stories to detailed style guides, we help you craft engaging narratives and empower your team to create consistent, on-brand content across all platforms.
Onboarding
Yes, if you need us to we can produce excellent content for you. But we also want to help you build internal capacity to achieve this sustainably, in the long-term. An internal team is economical, reduces TATs and encourages meaningful collaboration. We can even help you hire the right people; from screening CVs to onboarding, we’ll do it all.
Writer Upskilling
Your writers help every department meet business goals. But we all need a boost sometimes. Are they writing well-researched, relevant, and helpful content? Is one good at short-form but not long-form? We can help them write better copy and align with your organisation’s goals through meaningful, tangible training and mentorship. After all, retaining > replacing.
Engaging Narratives
Every piece of content needs to effectively articulate your story, we understand. Think: compelling narratives, storyboarded presentations, partnership decks, stakeholder presentations, annual reports and even impact-led case studies. Let’s bring your brand story to life.
Copy Style Guide
And if you’d rather create content in-house, we’ve got your back with a comprehensive style guide that will ensure consistent messaging across platforms. Full stops after bullet points? Pick up, pick-up, or pickup? Empower any department or agency to create on-brand content with minimal supervision.
Content Squad Setup and Skills Enhancement
Build a skilled in-house team with our hiring support, training, and mentorship. Or upskill your current team to craft impactful, aligned content—retain talent, reduce TATs, and collaborate better.
Onboarding
Yes, if you need us to we can produce excellent content for you. But we also want to help you build internal capacity to achieve this sustainably, in the long-term. An internal team is economical, reduces TATs and encourages meaningful collaboration. We can even help you hire the right people; from screening CVs to onboarding, we’ll do it all.
Writer Upskilling
Your writers help every department meet business goals. But we all need a boost sometimes. Are they writing well-researched, relevant, and helpful content? Is one good at short-form but not long-form? We can help them write better copy and align with your organisation’s goals through meaningful, tangible training and mentorship. After all, retaining > replacing.
Narrative Craftsmanship & Copy Precision
From compelling brand stories to detailed style guides, we help you craft engaging narratives and empower your team to create consistent, on-brand content across all platforms.
Engaging Narratives
Every piece of content needs to effectively articulate your story, we understand. Think: compelling narratives, storyboarded presentations, partnership decks, stakeholder presentations, annual reports and even impact-led case studies. Let’s bring your brand story to life.
Copy Style Guide
And if you’d rather create content in-house, we’ve got your back with a comprehensive style guide that will ensure consistent messaging across platforms. Full stops after bullet points? Pick up, pick-up, or pickup? Empower any department or agency to create on-brand content with minimal supervision.
Why Outsource?
Stopgap
Is your marketing, content, or brand leader transitioning out? Don’t want a full-time CMO? We'll launch new initiatives, take you to market, and establish systems for an easy in-house transition.
Specialised
Whether it's a branding exercise, a creative writing workshop, an annual report, case studies or pretty much any other narrative-driven content that you need, we're here to help.
Experimentation
Organisations often hesitate to launch new initiatives due to the existing team’s focus on quarterly targets. We'll handle tests and setup, ensuring your team can seamlessly take over once their schedules clear up.
Who are we ?
Shantha Shankar
A brand communications specialist, she has built and shaped branded properties and marketing initiatives in close consultation with senior executives of organisations like Zomato, Harappa (now part of upGrad Enterprise) and Pearson. She’s worked across a variety of industries including education, food, think tanks, manufacturing, agriculture, and BPO, to name a few.
Govindan Kishwar
A former journalist and content specialist, he has worked with Hindustan Times, ESPN, Sports Illustrated, Zomato, and CARS24. He has built, led and nurtured remote-first, global teams to create ready-to-publish multimedia content. He thrives on setting quality benchmarks through standardisation with style guides and expertly crafted narratives.
Govindan Kishwar
A former journalist and content specialist, he has worked with Hindustan Times, ESPN, Sports Illustrated, Zomato, and CARS24. He has built, led and nurtured remote-first, global teams to create ready-to-publish multimedia content. He thrives on setting quality benchmarks through standardisation with style guides and expertly crafted narratives.